• Posts Tagged ‘content’

    Creating and Distributing Engaging Video Content to Advance Your Message

    by  • April 28, 2016 • 

    With video becoming increasingly essential in marketing and eLearning platforms, four experts share insights and tips on how to create and distribute compelling content that will engage your audience and advance your association in a measurable way. Video has 10 times the engagement potential of email, yet many struggle with its production and distribution....

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    Growing Event Attendance Through Content: Very USEful for Associations

    by  • April 18, 2016 • Attendee marketing, Growing Non-Dues Revenue, Implementing Multi-Channel Campaigns, Maximizing ROI

    Associations are content machines, which means opportunities abound for associations to use articles, videos, images, social media, and more to generate buzz in their face-to-face events. Here are several useful ideas for putting content to work. What is up with the title? It is a bit odd isn’t it? The reason is because this...

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    After the Conference: How to Maximize on your Content

    by  • April 13, 2016 • 

    Wed 4/13 at 2 p.m. –  Learn how to stretch the value of your conference content, and increase the potential of non-dues revenue, by maximizing the use of your event’s content. You’ll leave this webinar knowing how to plan ahead to ensure the fair use of content afterward, maximize content across different platforms, and...

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    Bridging the Association Membership and Content Gap

    by  • February 25, 2016 • 

    In the ever-evolving association landscape, the gap between your membership, content, and systems keeps growing wider. Explore the shift in member needs and expectations; system alignment and integration strategies; and tactics being used by three associations today to successfully bridge the gap.  (1 CAE credit) Host: Abila/Peach New Media Speakers: Ryan Graham, Vice President...

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