A sneak peak of Scott Oser talking about membership

 

 

Powerful Ideas, Unique Approaches, Exceeded Expectations

Scott Oser Associates was formed in 2006 to develop customized solutions to solve unique membership, marketing and sales challenges.  We have successfully partnered with a large number of for-profit and non-profit organizations to increase their bottom-line from memberships, marketing and sales efforts.  We have done this by working as "team members," not as vendors.  Our success is due to our extensive knowledge of numerous marketing techniques and the ability to put them together strategically to get the best results possible.

Scott Oser Associates has successfully assisted the following organizations:

Allergy and Asthma Network - Mothers of Asthmatics Alliance of Hazardous Materials Professionals American Association for the Advancement of Science American Association of Attorney-Certified Public Accountants America Means Business Expo American Chiropractic Association  American College of Nurse-Midwives American Congress on Surveying and Mapping American Inns of Court American Law Institute American Mental Health Counselors Association American Network of Community Options and Resources (ANCOR) American Optometric Association  American Physical Therapy Association Argosy Group of United Communications Group ASAE ASHOKA Association of Financial Professionals Association for Childhood Education International Association for Research in Vision and Opthalmology Automotive Aftermarket Industry Association Biotechnology Institute Blankingship & Keith Business and Professional Women/USA Cargill Investment Group  CEO Update CFA Institute Columbia Lighthouse for the Blind Council for Exceptional Children Council of Chief State School Officers CyberSecurity Seminars  Drycleaning and Laundry Institute Electronic Retailing Association

Emerging Markets Private Equity Association Entomological Society of America GAMA International The Government Relations Alert Hearth Patio and BBQ Association Industrial Designers Society of America International Decorative Artisans League Leapfrog Group League of American Bicyclists Marshall Brown & Associates MBREA NAFSA: Association of International Educators National Association For Community College Entrepreneurship National Association for Gifted Children National Association of Shell Marketers National Board of Certification for Community Association Managers  National Home Infusion Association National Investor Relations Institute  National Rural Electric Cooperative Association National Staff Development Council Organization for the Study of Sex Differences Pivot Media PMMI Practice Greenhealth Public Relations Society of America-National Capital Chapter Reputation Institute SCIPP International SOCAP International Society of American Foresters Society of Cable Telecommunications Engineers Society of Financial Service Professionals  Solar Power International 2010  Tax Credit Advisor Tech Council of Maryland United States Indoor Soccer Association

About Scott Oser:
Over 15 years of marketing experience in the association and publishing industries. Before starting the firm he worked for market leaders like National Geographic Society, AARP and Science.Throughout his career Scott has excelled in developing, implementing and analyzing multi-channel direct marketing programs. He is highly skilled in creating effective membership, marketing and sales programs with the ability to align resources and operations to consistently achieve and exceed goals.

Scott Oser Associates realizes how important it is to give back to the marketing community. Scott Oser is very active in the industry. He currently holds the following volunteer positions:

• Immediate Past-Chair, Marketing Section Council, ASAE
• Member, Content and Facilitation Action Team of the Greater Washington Network of ASAE

Scott has spoken at many seminars and conferences and facilitated numerous ASAE Greater Washington Network Idea Swaps. Scott also regularly contributes articles to industry publications. He has written articles for both print and online publications including DMAW Marketing Advents, GWSAE's Executive Update, AssociationsNow, AM&P's Signature, Folio and CIRCULATION MANAGEMENT. For a period of time Scott produced an e-newsletter and a series of training seminars under the College of Association Marketing brand.

In addition to Scott, there are a number of skilled individuals that are available as needs dictate. All clients are introduced to these individuals before they work on a project.

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Articles by
Scott Oser Associates

Ideas for Using Content to Recruit Members

Pre-Flight Check for Association Sales Teams

10 Ways to Break Down the Advertising Wall

You've Got An Audience: Now, What Are You Doing With It?

Online Advertising: A New Source of Non-Dues Revenue

A Digital Ad Model that Pays

7 Ways to Promote Your New E-zine!

Measurement-The Way to Know if you are Marketing Smart

Magazine Reach: More Is (Usually) Better

Talk to Your Members, Don't Just Sell to Them

• Web 2.0 for Association Marketers
• Growing Revenue for Your Association Pub
• How to Market a Meeting- fast!
• Cross-Sell and UpSell Your Members
• How Direct Mail Planning Is Like Forming A Super Bowl Champion
• The Value of Fully Integrated Member Databases
• Association Magazines that Go Beyond
• Your Publication Is A Marketing Tool
• My Career in Association Circulation