• About Scott Oser

    Scott Oser Associates has the expertise to develop a customized and effective solution created to meet your marketing, membership and/or sales needs. Produced in combination or in a series, you will reach out to your audience(s) with multi-channel marketing program(s) specifically designed to ensure that your message, brand or mission is viewed by the people and companies that you need to reach and that a desired action is obtained.

    How to Move From Silos to Success

    by  • October 5, 2017 • Uncategorized

    We live in a silo industry. Do you remember the last time you put your head together with someone from a different department to share ideas about an internal pain point? Do you wish you had opportunities to do it more? Often, working together across disciplines generates insight greater than the sum of its...

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    Growing Event Attendance Through Content: Very USEful for Associations

    by  • April 18, 2016 • Attendee marketing, Growing Non-Dues Revenue, Implementing Multi-Channel Campaigns, Maximizing ROI

    Associations are content machines, which means opportunities abound for associations to use articles, videos, images, social media, and more to generate buzz in their face-to-face events. Here are several useful ideas for putting content to work. What is up with the title? It is a bit odd isn’t it? The reason is because this...

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    12 Time-Tested Tips for Membership Recruitment, Engagement, and Retention

    by  • September 1, 2015 • Implementing Multi-Channel Campaigns, Improving Member Retention, Increasing Membership, Member Engagement

    There’s no silver bullet for accelerating your associations membership development efforts. Rather, a range of efforts varying in purpose, timing, format, and style will combine to raise your membership performance. Here are 12 ideas to add to your repertoire. If you were looking to find some good tips on membership recruitment, engagement, and retention,...

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